Brand Storytelling for Small Fashion Business: What to Tell to Build Brand Identity.

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Title: Brand Storytelling for Small Fashion Business: What to Tell to Build Brand Identity.
Author: Kim, Gwia
Advisors: Byoungho Jin, Chair
Seong Hee Cho, Member
Marguerite Moore, Member
Lori Rothenberg, Member
Date: 2021-05-21
Degree: Doctor of Philosophy
Discipline: Textile Technology Management
URI: https://www.lib.ncsu.edu/resolver/1840.20/38882


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